{
  "name": "BookedDemo research register",
  "description": "Research BookedDemo has published: each study's current version, how to cite it, its version history and its downloadable data.",
  "url": "https://bookeddemo.com/research/register.json",
  "publisher": {
    "name": "BookedDemo",
    "url": "https://bookeddemo.com"
  },
  "studies": [
    {
      "id": "buyer-path-research",
      "name": "Buyer Path Research",
      "title": "What happens after you click “Book a demo”?",
      "url": "https://bookeddemo.com/research",
      "version": 4,
      "datePublished": "2026-10-14",
      "dateModified": "2026-10-29",
      "temporalCoverage": "2026-08-24/2026-10-21",
      "author": {
        "name": "Andrey Cherny",
        "givenName": "Andrey",
        "familyName": "Cherny",
        "jobTitle": "Founder",
        "sameAs": "https://www.linkedin.com/in/andcherny"
      },
      "publisher": {
        "name": "BookedDemo",
        "url": "https://bookeddemo.com"
      },
      "citation": "Cherny, Andrey. 2026. What happens after you click “Book a demo”? Buyer Path Research, version 4 (updated October 29, 2026). BookedDemo. https://bookeddemo.com/research",
      "versionHistory": "https://bookeddemo.com/research#versions",
      "versions": [
        { "version": 4, "date": "2026-10-29", "correction": false },
        { "version": 3, "date": "2026-10-23", "correction": true },
        { "version": 2, "date": "2026-10-21", "correction": true },
        { "version": 1, "date": "2026-10-14", "correction": false }
      ],
      "data": [
        {
          "title": "Buyer Path Research aggregate figures",
          "url": "https://bookeddemo.com/research/buyer-path-research-figures.csv",
          "mediaType": "text/csv",
          "dictionary": "https://bookeddemo.com/research#data",
          "fields": [
            { "name": "study_version", "type": "integer" },
            { "name": "figure_id", "type": "string" },
            { "name": "figure", "type": "string" },
            { "name": "value", "type": "integer" },
            { "name": "denominator", "type": "integer" },
            { "name": "unit", "type": "string" },
            { "name": "group", "type": "string" },
            { "name": "period", "type": "string" },
            { "name": "confirmation", "type": "string" },
            { "name": "provenance", "type": "string" },
            { "name": "note", "type": "string" }
          ]
        }
      ]
    }
  ]
}